Before We Knew ...
Our latest capsule collection, 'Before We Knew' - draws inspiration from the film Stand by Me (1986), directed by Rob Reiner and based on Stephen King’s 1982 novella The Body.
Rooted in themes of youth, friendship, curiosity, and the transition between innocence and growing up, the collection reflects on moments that once felt endless before life began to change.
'Before We Knew' explores the feeling of looking back at a time where everything felt simpler, shaped by late nights, small towns, conversations with friends, and the uncertainty of what comes next. Through playful colors, nostalgic graphics, and everyday silhouettes, the collection captures the emotional weight of memories that only become meaningful in hindsight.
